Podcasts

Pre-Roll or Post-Roll: 

Make your organization the first thing our invested listeners hear about, and give them the final word.

Includes a maximum 40-word (15-20 second) spot that includes a mention of the sponsor, information about their offering, and a brief call to action. Also includes a link to your organization in the Q2L post on Christianity Today’s website.

 

Mid-Roll Interview:

This is an opportunity for our listeners to get to know your organization better and the needs it meets.

These engaging, informative 60-second interview segments are crafted by Richard Clark, CT’s podcast producer and Branded Content and Partnerships Manager, to feel like extensions of the podcast rather than mere interruptions.

Beginning with a discovery process to determine the marketing needs of your organization, we will work with you to conceptualize and produce a short interview that will best showcase your product.

That interview is used to create up to four ad spots in Q2L episodes, and will allow regular Q2L listeners to become intimately familiar with your offerings. In addition to an engaging conversation conveying the need, benefits, and impact of your product, these segments also include mention of the sponsor, information about their offering, and a brief call to action. This offering also includes a link to your organization in the Q2L post on Christianity Today’s website.

To listen to an example of a 60-second Mid-Roll, check out minute 15:45 in this episode.

 

Our Podcast

Each week the editors of Christianity Today go beyond hashtags and hot-takes and set aside time to explore the reality behind a major cultural event.

Listen to the Quick to Listen here

 

Audience

5,000-8,000 listens per episode

• 88% listen to most or all episodes
• 61% report buying something they heard about on a podcast ad
• 53% spend at least $132 annually on books and e-books
• 22% have an annual household income of $100,000 or more

Source: http://awesome.midroll.com/